Meetthe Team

Managing Director

DanielHitchcock

First Parking Managing Director, Daniel Hitchcock, is one of Australia’s most experienced car parking solution, technology and revenue maximisation strategists.


Business development for a decade with one of the world's leading parking conglomerates, overseeing:

600

Parking facilitiesin Australia & NZ

20,000

Locations worldwide

1.2M

Bays worldwide

$6B

Market cap

State Manager of parking infrastructure supporting:

Australia’s fastest growing airport

Increased patronage by 380%

Parking options for 19 million passengers

Head of 2018 Commonwealth Games Park and Ride operations overseeing:

9,000

Parking bays

19,000

Person workforce

1.5M

Ticketed spectators

18

Competition venues

Key member of Property Council of Australia committees including:
  • Diversity Committee – encouraging the role of women in the industry
  • Future Directions Committee – influencing the role of Australia’s parking management solution providers
General Manager

RobertTodd

With over a decade of parking industry experience, through his Commercial Manager and Sales and Marketing roles, Rob’s focus is to develop a tailor-made, consultative approach to each car park ensuring an exceptional landlord experience.


Over 8 years managerial experience with one of the world's leading parking conglomerates:

Developing and presenting annual state-wide sales & revenue budgets

State-wide strategic planning

Analysing competitor activity to explore & exploit

Extensive Sales & Marketing experience, overseeing:

Pricing strategies to increase yield & revenue

Identifying trends in the industry

Providing advice & support to all managers & staff